Visuality

In using the term visuality, I depend on the definitions brought forward by Gillian Rose. Here, visuality refers to the socio-cultural construction of how and what we see [@roseVisualMethodologiesIntroduction2016]. I’m building on these descriptions as I am interested in the image as a medium of communication, a semiotic device that attempts to transport meaning, and using rhetoric to transform intentions into affects. Coming from design rhetoric, I am interested in how designers and developers of games encode meaning and rhetoric into the images, through the application of code. Gillian Rose herself is building upon the work by Hal Foster, who defined visuality as the “how we see, how we are able, allowed, or made to see, and how we see this seeing and the unseeing therein”. This relates the term visuality to the slightly more complex scopic regime [@jayScopicRegime2008].

See also